Southern Works Logo

Southern Works

Branding & Icon Design


Southern Works is a small, independent company focused on powerful yet simple solutions in programming, digital audio, and web applications.

The logo and icons were all based on the nonagon (9 sides). The icons represent the 3 core ideals of Southern Works…ideals that are applied to every project that comes through their door. The cog and blocky typography, as well as the unified and angular strokes of the icons, are to translate the notions of tangibility, durability, and complexity associated with heavy machinery into the landscape of digital technologies.